The old plan-build-run models of services are giving way to a new services paradigm where transformation is continuous and multidimensional. To derive competitive advantage from it, CIOs need stronger relationships with and better outcomes from their tech service providers. They can do this by persuading their sourcing and vendor management colleagues to abandon three commonly held myths of tech outsourcing. This report explains why and how CIOs should change their firms' approach to buying technology services in order to become future fit enterprises.