Digital Business 2018: Benchmark Your Digital Journey

February 7th, 2018

Nigel Fenwick

With contributors:

Martin Gill , Pascal Matzke , Ted Schadler , Annika Gunderson

Summary

As businesses look for new ways to create value for customers through digital experiences, it's clear that some firms are more advanced than others. This report analyzes the characteristics that distinguish the more advanced innovative companies from those just starting their digital journey. Digital leaders can use this analysis to help benchmark their own progress toward becoming a digital business.

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This report is available for individual purchase ($1495).

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