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For Application Development & Delivery Professionals

Digital Experience Technology And Delivery Priorities, 2016

May 17, 2016

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Why Read This Report

Forrester recently surveyed 115 technology, marketing, and business professionals with decision-making roles in customer-facing web and mobile experience delivery to ask about their strategies in 2016. We found that organizations' investments revolve around implementing personalization initiatives, solving people challenges, and assembling digital experience platforms. This report dives into Forrester's Q1 2016 Digital Experience Delivery Online Survey to help application development and delivery professionals understand top 2016 priorities.

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Table of Contents

  • The Three Priorities Of 2016: Personalization, People, And Platforms
  • Personalized Experiences Are No Longer A Nice-To-Have In 2016
  • Firms Prioritize People, Investing In Culture, Process, And Skills
  • Recommendations

  • Use These Data Points To Support Your Business Case
  • Supplemental Material
  • Related Research Documents