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For eBusiness & Channel Strategy Professionals

Digital Transformation: Mobile Is The Catalyst

Digital Transformation Best Practices: Scale Your Digital Delivery Engine To Drive Change

June 13, 2018


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This report is part of "Act: Intermediate Level" in The Digital Business Playbook.

Why Read This Report

Firms in the midst of digital transformation risk stalling. To overcome organizational inertia, successful firms must scale and operationalize best practices they've so far developed in pockets like mobile app development. Digital business leaders must drive the shift from ad hoc work to adopting and optimizing repeatable practices like design thinking, Agile, and more. Forrester interviewed 36 digital leaders to understand how to operationalize early transformation efforts. Here is what we learned.

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Table of Contents

  • Make Mobile The Epicenter Of Digital Transformation
  • Mobile Accelerates Digital Transformation
  • Recommendations

  • Pivot From Channel Management To Digital Transformation Leadership
  • Supplemental Material
  • Related Research Documents

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