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For eBusiness & Channel Strategy Professionals

Eight Healthy Habits Of Successful Product Managers

How To Get The Most Out Of Product Managers In A Digital Organization

September 19, 2017

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Why Read This Report

In the age of the customer, product managers are crucial. They obsess about meeting the needs of customers and convert that insight into market-leading products. But digital business leaders often misunderstand the role. They fail to set product managers up for success and fail to coach high-performance behaviors. Digital business leaders should read this report to learn about how setting the product manager up for success will set their firm up for success.

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Table of Contents

  • Thinking Of Hiring A Product Manager? Wait: First Understand The Role
  • Good Product Managers Provide Vision And Leadership
  • Successful Product Managers Develop Through Two Phases
  • Recommendations

  • Support Product Managers With Two More Customer-Led Hires
  • Supplemental Material
  • Related Research Documents

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