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For eBusiness & Channel Strategy Professionals

Eight Healthy Habits Of Successful Product Managers

How To Get The Most Out Of Product Managers In A Digital Organization

September 19, 2017


Why Read This Report

In the age of the customer, product managers are crucial. They obsess about meeting the needs of customers and convert that insight into market-leading products. But digital business leaders often misunderstand the role. They fail to set product managers up for success and fail to coach high-performance behaviors. Digital business leaders should read this report to learn about how setting the product manager up for success will set their firm up for success.

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Table of Contents

  • Thinking Of Hiring A Product Manager? Wait: First Understand The Role
  • Good Product Managers Provide Vision And Leadership
  • Successful Product Managers Develop Through Two Phases
  • Recommendations

  • Support Product Managers With Two More Customer-Led Hires
  • Supplemental Material
  • Related Research Documents

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