Save or Share this Report

For eBusiness & Channel Strategy Professionals

Essentials To Planning A Successful Support Community

December 17, 2010

Primary author headshot


Why Read This Report

eBusiness professionals who are preparing to launch a support community frequently come to a stark realization: A support community is a complex undertaking. Forrester has spoken with B2B and B2C community managers and community professionals to gain insight into the essentials for planning a successful support community. Our research reveals that successful support communities require robust planning to foster internal collaboration. This includes developing plans to facilitate cross-functional collaboration, create a motivated internal team, and build and sustain a vibrant support community.

Get Access

Already a Client?

Log in to read this document.

Become a Forrester Client

Customers are the new market-makers, reshaping industries and changing how businesses compete and win. Success depends on how well and how fast you respond. Forrester Research gives you insights and frameworks aligned to your role to shorten the time between a great idea and a great outcome, helping your teams win in the age of the customer. Contact us to learn more.

Purchase Report

This report is available for individual purchase ($499 USD).


Tools And Templates

Document Templates

document template icon
  • Support Community Readiness Checklist

Table of Contents

  • eBusinesses Are Looking To Support Communities To Increase Satisfaction
  • Listen To Your Customers To Determine If A Support Community Is A Compelling Benefit
  • Launching A Support Community Requires Robust Planning
  • Supplemental Material
  • Related Research Documents