Report

Evolving Consumer Attitudes On Privacy: A Q4 2015 Update

A Technographics® 360 Report: Using Survey, Social Listening, And Behavioral Data
November 16th, 2015
With Contributors:
Theresa Pappafotopoulos
Xiaotong Duan
and Rachel Birrell

Summary

Pundits like to say that privacy is dead. But from Forrester's perspective, privacy is not only very much alive, but it's set to become a major competitive differentiator in the years to come. Consumer attitudes — even if they don't always match their beh

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