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Most IT organizations don't have the right operational models to develop and deliver great digital experiences. This report makes a case that digital and software development leaders should take a customer-focused approach to software development in support of digital transformation efforts. By adopting best practices associated with modern application delivery, application development and delivery (AD&D) leaders can significantly improve the odds of a successful digital transformation. This is an update of a previously published report; Forrester reviews and updates it periodically for continued relevance and accuracy.
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