Trends Report

Gain A Competitive Advantage Through Enterprise Collaboration

Executive Overview: The Enterprise Collaboration Playbook

May 19th, 2021
AS
Art Schoeller
With contributors:
Daniel Hong , Hailey Colin , Peggy Dostie

Summary

The COVID-19 pandemic forced organizations to dramatically scale their enterprise collaboration (EC) capabilities for remote work. Meeting-tech vendors such as Cisco, Microsoft, and Zoom faced unprecedented traffic demands on their services and at times failed to meet the test. As enterprises plan the return to office, they know remote work is here to stay. Their EC portfolio supporting content management and communications needs to step up to support this highly distributed workforce. A great employee experience (EX) delivered by EC enables the customer experience (CX) ecosystem to innovate and create business value. Forrester's EC playbook is a step-by-step guide that enables application development and delivery (AD&D) professionals to help their organizations create and execute successful EC business strategies for a hybrid workforce. This is an update of a previously published report; Forrester reviews and updates it periodically for continued relevance and accuracy.

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