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For Application Development & Delivery Professionals

Grow Your Business And Compete By Creating A Winning Business Intelligence Strategy

Executive Overview: The Business Intelligence Playbook

September 1, 2017

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This is the Executive Overview in The Business Intelligence Playbook For 2018.

Why Read This Playbook

Enterprise business intelligence (BI) is chock-full of challenges. Only partially a science, it remains mostly art based on best practices and lessons learned. Rather than reinvent the wheel, application development and delivery (AD&D) pros working on BI initiatives should leverage Forrester's business intelligence playbook — a series of reports with practical and actionable advice on how to jumpstart any BI initiative or turn around a failed one. This is an update of a previously published report; Forrester reviews and updates it periodically for continued relevance and accuracy.

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