Growth And Insight Drive Application Adoption Trends

April 15th, 2014

Paul Hamerman

With contributors:

Sharyn Leaver , Holger Kisker, Ph.D. , David Murphy

Summary

Results from our Forrsights Software Survey, Q4 2013, reveal significant investment activity in packaged applications, both for traditional systems of record applications and systems of engagement. In enterprise companies, application development and delivery (AD&D) professionals face the dilemma of allocating technology management funding to maintain and upgrade existing on-premises applications, while also needing to step up customer engagement and business insight with innovation initiatives. Despite the high share of the technology management wallet devoted to maintaining existing systems, we find increasing levels of interest in innovating around core business applications and leveraging analytics, collaboration tools, and mobile applications for better customer and employee experiences. Application investment levels are growing in most areas, reflecting a more optimistic pattern for application software and business intelligence for 2014 than we've seen in recent years.

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