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For eBusiness & Channel Strategy Professionals

How To Build A Platform Business

Start With A Real Customer Problem, Not APIs And Ecosystem Envy

September 17, 2018


Why Read This Report

Platform businesses reshape industries by dramatically improving the economics of integration and service delivery. To earn a place in the platform economy, digital business leaders must commercialize services that customers and suppliers embed into their operations. We interviewed 33 platform businesses, including Dropbox, General Electric, PayPal, and SupplyOn, to find out how. The answer? Start with a real customer problem, not APIs or ecosystem envy. Your biggest opportunity is probably to platform-enable your capabilities to enter new markets.

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Table of Contents

  • The Platform Economy Will Disrupt Your Industry
  • Platform Business Winners Follow Three Practices
  • Build Platform Businesses Where You Are Differentiated
  • What It Means

  • Platform Businesses Will Transform Every Industry
  • Supplemental Material
  • Related Research Documents

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