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For CIOs

Innovate And Transform With Technology To Drive Business Value

The Executive Overview For The IT Transformation Playbook

October 4, 2019

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This report is part of "Discover" in The IT Transformation Playbook.

Why Read This Report

CIOs and technology leaders have a mandate to improve the technology foundations and innovations required to win, serve, and retain customers. For most, this will require pursuing what Forrester calls technology-driven innovation (TDI). This report provides an overview of the IT transformation playbook, which is Forrester's framework for completing this journey successfully and winning in an unforgiving market. This is an update of a previously published report, titled "Use Technology To Drive Business Value"; Forrester reviews and revises it periodically for continued relevance and accuracy. We're updating it now to incorporate new research, data, and market trends.

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