Trends Report

Interactive Channels To Watch In 2014

April 7th, 2014
With contributors:
Kara Hoisington , Sarah Takvorian

Summary

This report is the latest installment in an annual series on how marketing leaders leverage interactive channels. Email marketing and display advertising still top marketer's lists, but mobile and social platforms show strong growth. We recommend that marketers take the measured risks necessary to embrace the emerging tactics that empowered customers prefer.

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