Trends Report

Interactive Design Agency Overview, 2012

July 24th, 2012
Jonathan Browne, null
Jonathan Browne
Vidya Drego, null
Vidya Drego
With contributors:
Ron Rogowski , Allison Stone

Summary

Selecting the right interactive design vendor is a complex and stressful task. The splinternet — an explosion of digital touchpoints across an array of proprietary platforms — makes that process even more difficult because firms now have to search for the right vendors to design parts of overall experiences that cross websites, native applications, social media, and more. To help firms to kick-start the vendor selection process, Forrester gathered details from 97 vendors that have significant experience in designing and developing a variety of digital experiences. This report includes self-reported data about agency size, practice areas, industry expertise, locations, and costs for typical engagements. This report outlines the tools and technology of Forrester's solution to allow customer experience professionals to act on digital customer experience improvement. This report is designed to help you find support with interactive design projects.

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