Introducing Forrester's Online Video Product Scorecard

Evaluate And Improve Your Video Product Strategy
April 30th, 2010
Mark Mulligan
and Annie E. Corbett


Over the past year, our video strategy series has presented the business-case goals and best practices for adding video to your Web site. This report introduces an online video product scorecard that enables companies to score and benchmark their efforts,

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Customers are the new market-makers, reshaping industries and changing how businesses compete and win. Success depends on how well and how fast you respond. Forrester Research gives you insights and frameworks aligned to your role to shorten the time between a great idea and a great outcome, helping your teams win in the age of the customer. Contact us to learn more.