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For eBusiness & Channel Strategy Professionals

Is Your Responsive Site Performing?

Optimize Your Responsive Website Performance To Overcome Mobile Hurdles

May 20, 2014


Why Read This Report

This report, originally written for application development and delivery (AD&D) professionals, is an important read for any eBusiness professional evangelizing responsive web design (RWD) within their organization. eBusiness professionals embarking on an RWD project must be acutely aware of the biggest side effect of RWD — site performance. There is no magic elixir for making a responsive site fast. Truth be told, eBusiness professionals will be dependent on the skills and expertise of their application development colleagues to assess and fine-tune the code to ensure the site doesn't crawl to a halt. This is neither an art nor a science, but one thing is certain — the process of optimizing an RWD site must be proactive, diligent, and ongoing. This report will arm eBusiness professionals with the high-level knowledge required to understand not only the enormity of the challenge but also how to work with their AD&D colleagues to overcome it.

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