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Kick-Start Your Digital Business Strategy

Beginner Level: Strategy Practices For Digital Business

June 25, 2019


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This report is part of "Act: Beginner Level" in The Digital Business Playbook.

Why Read This Report

The digital business landscape is in constant flux: As a digital business leader, it's vital that your strategic plan be just as dynamic as your customers and your competitors. This report is part of a trilogy detailing how to build an adaptable digital business strategy that is customer-led, insights-driven, fast, and connected. It helps digital business leaders develop their strategy at the beginning of their journey, helping to set priorities, focus efforts on differentiating capabilities, and build a response to digital impacts on your firm. This is an update of a previously published report; Forrester reviews and updates it periodically for continued relevance and accuracy.

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Table of Contents

  • Business Strategy Evolves In Line With Digital Maturity
  • Don't Build A Digital Strategy — Digitize Your Business Strategy
  • Use Forrester's Five-Step Framework To Digitize Your Strategy
  • Recommendations

  • Strategy Is A Living, Dynamic Thing
  • Supplemental Material
  • Related Research Documents

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