Trends Report

Mobile Accelerates Business Transformations

August 11th, 2017
Julie Ask, null
Julie Ask
Jeffrey Hammond, null
Jeffrey Hammond
With contributors:
Martin Gill , Danielle Jessee , Jaclyn Galan , Ian McPherson

Summary

Mobile will simultaneously influence all future digital experiences and accelerate business process transformations. As a result, successful firms are now adopting the operational best practices that have become mainstream in mobile delivery of all experiences. Forrester interviewed 36 digital leaders to understand the impact of mobile on their business. Here is what we learned: Digital business professionals who strive to transform their businesses with digital competencies should follow mobile's lead.

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