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For Customer Insights Professionals

New Tech: AI-Enabled Consumer Intelligence Solutions, Q2 2020

Forrester's Landscape Overview Of 26 Providers

May 28, 2020


Why Read This Report

Your customers want what they want, when and where they want it. It's not enough to just keep up with them; you must also be out ahead. Consumer intelligence solutions power that by breaking down data silos. These solutions enable onboarding of both external data (e.g., social, website, third-party data) and internal data (e.g., CRM, surveys). This report for customer insights (CI) pros outlines this emerging market, featuring 22 vendors and several established vendors.

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Customers are the new market-makers, reshaping industries and changing how businesses compete and win. Success depends on how well and how fast you respond. Forrester Research gives you insights and frameworks aligned to your role to shorten the time between a great idea and a great outcome, helping your teams win in the age of the customer. Contact us to learn more.

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Table of Contents

  • AI-Enabled Consumer Intelligence Tech Busts Through Key Blockers
  • Established Vendors Specialize In Consumer Intelligence Solutions
  • The Consumer Intelligence Solutions Market Shows Spikes And Dips
  • Tenure, Funding, Headcount, And Revenue Determine Vendor Maturity
  • Consumer Intelligence Solution Vendors Fall Into Three Categories
  • Recommendations

  • Select A Solution That Best Fits Your Firm's Decision-Making Abilities
  • Supplemental Material
  • Related Research Documents

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