You can use crisis communication and mass notification solutions to improve your response to critical events and incidents that disrupt business, hamper employee productivity, or threaten physical safety. But to access these benefits, you'll first have to select from a diverse set of vendors — vendors that vary by size, functionality, geography, and vertical market focus. S&R leaders should use Forrester's Now Tech report to understand the value they can expect from a crisis communication and mass notification provider and select vendors based on size and functionality.