You can use AI-fueled digital-first customer service solutions to improve experiences, strengthen relationships, and deliver highly personal engagement. But to access these benefits, you'll first have to select from a diverse set of vendors — vendors that vary by size, functionality, geography, and vertical market focus. Application development and delivery (AD&D) professionals should use Forrester's Now Tech report to understand the value they can expect from a digital-first service provider and select vendors based on size and functionality.