Report

One Task, Many Devices

A Technographics® 360 Report: Using Survey, Qualitative, And Behavioral Data
July 6th, 2015
With
Nicole Dvorak
Theresa Pappafotopoulos
Xiaotong Duan
and Rachel Birrell

Summary

We live in a screen-saturated world. From mobile phones and tablets at our fingertips to laptops and desktops at the heart of our offices and homes, we live our lives by moving from one device to another. As a result, consumer behavior is not linear but i

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