Report

Online Community Best Practices

Communities Are A Powerful Tool, As Long As You Put Members' Needs First
February 13th, 2008
With Contributors:
Christine Overby
Scott Wright
and Josh Bernoff

Summary

An online community is an interactive group of people joined together by a common interest. It's also one of the most powerful tools a marketer can deploy for customer retention, word of mouth, and customer insight. To host a successful community, think o

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