Best Practice Report

Optimize Your BI Strategy To Generate Maximum Business Value

February 7th, 2019
Boris Evelson, Vice President, Principal Analyst
Boris Evelson Vice President, Principal Analyst
Martha Bennett, VP, Principal Analyst
Martha Bennett VP, Principal Analyst
With contributors:
Srividya Sridharan , Elizabeth Cullen , Aldila Yunus

Summary

Business intelligence (BI) is more important than ever in today's fast-changing competitive environment. Without effective BI, organizations lack an essential element in the application portfolio that helps them become insights-driven businesses. This report will help application development and delivery (AD&D) pros build a viable BI strategy that can adapt to business change and assimilate new technologies. We've updated the original playbook report for continued relevance and accuracy, including data from the Forrester Analytics Global Business Technographics® Data And Analytics Survey, 2018.

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Forrester helps business and technology leaders use customer obsession to accelerate growth. That means empowering you to put the customer at the center of everything you do: your leadership strategy, and operations. Becoming a customer-obsessed organization requires change — it requires being bold. We give business and technology leaders the confidence to put bold into action, shaping and guiding how to navigate today's unprecedented change in order to succeed.