Summary
Video livestreaming has been around for decades, but companies should take a renewed interest in the technology because it allows them to get closer to their customers. By using video livestreaming, brands can interact with their customers in real time, give their customers access to otherwise inaccessible events, and save money on production. Livestreaming is an important tool in a brand's arsenal, but application development and delivery (AD&D) professionals must overcome some significant technical hurdles to make sure a livestream runs flawlessly.
Log in to continue reading
Client log in
Welcome back. Log in to your account to continue reading this research.
Become a client
Become a client today for these benefits:
- Stay ahead of changing market and customer dynamics with the latest insights.
- Partner with expert analysts to make progress on your top initiatives.
- Get answers from trusted research using Izola, Forrester's genAI tool.
Purchase this report
This report is available for individual purchase ($1495).