Report

Pricing Strategies For Software-As-A-Service

Subscription Models Force Vendors To Rethink Pricing And Packaging To Align Better With How They Deliver Customer Value
February 16th, 2017
With Contributors:
Peter O'Neill
and Kara Hartig

Summary

Companies that want to sell SaaS applications to businesses must align their products' pricing with how those products deliver business value to customers. B2B marketing specialists know that new customers won't accept obsolete hardware-based pricing; the

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