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For B2C Marketing Professionals

Q&A: Affiliate Marketing 101

March 27, 2017


Why Read This Report

B2C marketers and eCommerce professionals continuously look for innovative ways to acquire new customers and reach receptive audiences. Affiliate marketing offers brands new opportunities to extend their reach and leverage publishers as part of their overall marketing portfolio. This Q&A report helps B2C marketers brush up on their affiliate marketing know-how and explains why they should consider it a partnership that supplements internal acquisition efforts.

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