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Quick Take: IBM-As-A-Service

IBM's Impact 2014 Is A Milestone In Reshaping IBM's Core Business

May 8, 2014

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Why Read This Brief

IBM is one of the mega oil tankers navigating slowly on the technology ocean, surrounded by speedboats of "startups" and heavy "clouds" on the horizon. Stowaways talking strange languages like "Node.js" are on board. It took one year for the captain to understand the opportunity and chart a different course — and for the crew to follow direction and begin turning the ship. We now see clear movement. IBM recently held its annual Impact conference in Las Vegas, and multiple Forrester analysts attended. This report provides analysis of IBM's changing strategy toward both cloud and on-premises infrastructure — both ideally fueled by the same marketplace and new approach to composable business applications. We analyze the likely impact of this strategy for IBM customers and prospects and outline key challenges IBM must address. Reaching new land often requires traveling through troubled waters, even for one of the largest ships on the ocean.

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