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For CIOs

Real-Time Is The Next Evolution In CX Success

Build Real-Time Capabilities That Allow Your Business To Move At The Customer's Speed

December 17, 2018

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Why Read This Brief

Companies striving to be customer-obsessed are running into customer experience (CX) roadblocks. Customer Experience Index (CX Index™) scores are not improving; instead, Forrester finds them to be flat or declining. This report examines the role of unresponsive, standalone CX solutions in this phenomenon and identifies what CIOs can do to help turn things around.

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Customers are the new market-makers, reshaping industries and changing how businesses compete and win. Success depends on how well and how fast you respond. Forrester Research gives you insights and frameworks aligned to your role to shorten the time between a great idea and a great outcome, helping your teams win in the age of the customer. Contact us to learn more.

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