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For CIOs

Research Overview: Digital Product Management

A CIO's Introduction To Developing Products In The Digital Age

July 29, 2020


Why Read This Report

Digital products create new revenue and can accelerate business transformation. But trying to design and build new digital products using the same capabilities used to create and launch physical products or even traditional enterprise software won't work. This research overview highlights the product management capabilities CIOs need to succeed and identifies useful research along the way.

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Table of Contents

  • Your Company Must Develop Its Digital Products Differently
  • Develop An Outcome-Oriented Product Strategy
  • Reimagine Product Management For The Digital Age
  • Build Technology Platforms For Delivering Digital Products
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