Trends Report

Role Profile: The Chief Information Security Officer

Understanding And Marketing To Security And Risk Professionals

April 15th, 2009
EM
Emily Van Metre
Eric Brown, null
Eric Brown
With contributors:
Jonathan Penn , Christina Lee

Summary

The chief information security officer (CISO) drives technology and services decisions that ensure compliance and protect the company's IT assets and brand. Knowing these stakeholders will help your sales force start the right conversation with a prospect, understand how your products are relevant to your customer's daily life, and in the end, help to land you a sale. Use this role profile to better craft compelling messages and share-capturing campaigns for your CISO customers.

Want to read the full report?

Contact us to become a client

This report is available for individual purchase ($1495).

Forrester helps business and technology leaders use customer obsession to accelerate growth. That means empowering you to put the customer at the center of everything you do: your leadership strategy, and operations. Becoming a customer-obsessed organization requires change — it requires being bold. We give business and technology leaders the confidence to put bold into action, shaping and guiding how to navigate today's unprecedented change in order to succeed.