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For B2C Marketing Professionals

Scale Success with Programmatic Multichannel Media Buying

December 6, 2012


Why Read This Report

This report will guide marketers to think beyond the possibilities of programmatic media management in display; take them down the path to embracing programmatic on video, mobile, and social; and explain how to achieve that goal.

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Table of Contents

  • Programmatic Effectiveness Moves Beyond Display
  • Marketing Objectives Help You Navigate Your Programmatic Options

  • A Cascade Of M&As Will Result In Integrated Buying Stacks
  • Supplemental Material
  • Related Research Documents

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