Trends Report

Should Your Web Content Management System Run In The Cloud?

The Answer Should Be "Yes" More Often Than You'll Admit Today

September 11th, 2015
With contributors:
Stephen Powers , Mark Grannan , Kevin Driscoll , Tyler Thurston

Summary

Web content management (WCM) systems are the cornerstone of digital experience platforms. But these tools have been slow to come to the cloud. Both vendors and end-user companies are to blame. WCM vendors worry about the impact of the cloud on their traditional business models and software architectures. Application development and delivery (AD&D) professionals have let customizations and security impede their cloud embrace. But vendors and service providers are growing their cloud WCM businesses. And firms are realizing that faster deployment, always-current software, better support for mobile devices, and the ability to scale to hundreds or thousands of sites make the cloud attractive for more scenarios all the time. AD&D pros should first ask, "Why not use SaaS [software-as-a-service] for WCM?" before considering other cloud options. In this report, we catalog the cloud offerings of 30 WCM vendors to help you choose the right solution for your WCM initiative.

Want to read the full report?

Contact us to become a client

This report is available for individual purchase ($1495).

Forrester helps business and technology leaders use customer obsession to accelerate growth. That means empowering you to put the customer at the center of everything you do: your leadership strategy, and operations. Becoming a customer-obsessed organization requires change — it requires being bold. We give business and technology leaders the confidence to put bold into action, shaping and guiding how to navigate today's unprecedented change in order to succeed.