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For B2B Marketing Professionals

Superconnectors: Your Channel To The Channel

Find And Leverage Community Leaders And Influencers To Build Your New Partner Ecosystem

October 25, 2018

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Why Read This Report

B2B channel and marketing leaders are struggling to find ways to expand recruitment across many new partner types without making significant investments. Superconnectors provide a gateway to diverse partner ecosystems and play a key role in guiding vendors to maximize their visibility and influence in front of these new channels. This research will help you leverage superconnectors and diverse channel communities for access to and influence on new verticals, buyers, segments, solutions, and geographies.

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Table of Contents

  • Superconnectors Are The Gateway To New Partners
  • Building A Superconnector Engagement Plan
  • Recommendations

  • Use Superconnectors To Build New Channels
  • Related Research Documents

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