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For Customer Insights Professionals

TechRadar™: Digital Intelligence, Q2 2016

April 26, 2016

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Why Read This Report

Digital intelligence technologies to track, understand, and optimize customer interactions across all digital touchpoints have evolved far beyond traditional web analytics. Vendors are constantly innovating their products and adding new solutions to their portfolio, resulting in the complex landscape of technologies for digital customer data, analysis, and optimization that exists today. This report helps customer insights (CI) professionals navigate the landscape of the 15 most important digital intelligence technologies to succeed in the age of the customer.

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Table of Contents

  • Digital Intelligence Demands Multiple Technologies
  • Digital Intelligence Technologies Fuel Customer Experience
  • Overview: TechRadar For Digital Intelligence
  • Digital Intelligence: Usability Takes Intelligence Beyond The Web
  • What It Means

  • Digital Intelligence Tech Is Now Critical To Digital Transformation
  • Supplemental Material
  • Related Research Documents

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