Trends Report

The 3D Connected Consumer In 2019

Create A Portfolio Of Experiences That Maps To How Your Customers Connect

June 20th, 2019
Julie Ask, null
Julie Ask
With contributors:
Martin Gill , Allison Vizgaitis , Rachel Birrell

Summary

Three dimensions — devices, platforms, and channels — now define how connected consumers are, and brands must serve their customers wherever they are in these complex ecosystems. Digital business professionals must take a fresh look at how their consumers connect as they craft their technology and platform portfolios.

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