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For Security & Risk Professionals

The Breach Notification Opportunity

Continuous Improvement: The Data Security And Privacy Playbook

March 3, 2020

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This is the Continuous Improvement report in The Data Security And Privacy Playbook For 2021.

Why Read This Report

Breach notification is much more than a regulatory requirement. How you respond and communicate to customers about a breach and other disruptive events like ransomware sets the tone for recovery. It's the first step toward rebuilding customer trust. A botched response invites greater public scrutiny and reputational risk, but an effective one builds customer trust. This report focuses on the customer-facing response, highlights examples of effective response, and outlines an approach for security and risk leaders to seize the breach notification and response opportunity.

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Customers are the new market-makers, reshaping industries and changing how businesses compete and win. Success depends on how well and how fast you respond. Forrester Research gives you insights and frameworks aligned to your role to shorten the time between a great idea and a great outcome, helping your teams win in the age of the customer. Contact us to learn more.

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Table of Contents

  • The Current State Of Breach Notification Is Compliance Driven
  • Go Beyond Compliance By Putting Your Customers First
  • Learn From Customer-First Responses And Communications
  • Recommendations

  • Rethink And Refine Your Approach For Customer-Facing Response
  • Supplemental Material
  • Related Research Documents

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