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For B2C Marketing Professionals

The Forrester Wave™: Community Platforms, Q1 2009

Jive Software and Telligent Systems Lead An Emerging Market

January 9, 2009

Authors

  • By Jeremiah K. Owyang
  • with Shar VanBoskirk,
  • Sarah Glass,
  • Christine Spivey Overby,
  • G. Oliver Young,
  • Angie Polanco

Why Read This Report

Forrester evaluated nine of the 90-plus vendors in the exploding community platforms market. Jive Software and Telligent Systems lead the pack because of their strong administrative and platform features. Both Strong Performers, KickApps and Pluck enable large Web sites to quickly scale with social features. Also in the Strong Performer category, Awareness, Lithium Technologies, and Mzinga enable brands to build branded communities while LiveWorld offers brands agency-like services. Leverage Software is not on par with the others in the category, but it is a Contender with strong offerings for medium-sized businesses.

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Table of Contents

  • Brands Lean On Communities For Effective And Efficient Marketing And Support
  • Community Platform Evaluation Overview
  • Demand For Communities Gives Buyers A Few Strong Choices
  • Vendor Profiles
  • Supplemental Material
  • Related Research Documents

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