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For B2C Marketing Professionals

The Forrester Wave™: Creative Advertising Technologies, Q4 2018

The 10 Providers That Matter Most And How They Stack Up

November 5, 2018


Why Read This Report

In our 31-criterion evaluation of creative advertising technology (adtech) providers, we identified the 10 most significant ones — Adacado Technologies, Adform, Celtra, Clinch, Flashtalking, Google, Jivox Corporation, RevJet, Sizmek, and Thunder — and researched, analyzed, and scored them. This report shows how each provider measures up and helps B2C marketing professionals make the right choice.

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Table of Contents

  • Prepare For The Dawn Of A New Golden Age Of Ad Creative
  • Creative Adtech Offers Marketers Relevancy, Efficiency, And Control
  • But The Category Is Immature In Development And Customer Adoption
  • Creative Advertising Technologies Evaluation Overview
  • Vendor Profiles
  • Supplemental Material
  • Related Research Documents

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