Wave Report

The Forrester Wave™: Journey Mapping Platforms, Q2 2020

The Eight Providers That Matter Most And How They Stack Up

June 15th, 2020
Joana de Quintanilha, VP, Principal Analyst
Joana de Quintanilha VP, Principal Analyst
With contributors:
Martin Gill , Paul McKay , Clarissa Skinner , Shayna Neuburg

Summary

In our 26-criterion evaluation of journey mapping providers, we identified the eight most significant ones — CustomersFirst Now, cx/omni, Decooda International, More than Metrics, MURAL, Strativity Group, SuiteCX, and UXPressia — and researched, analyzed, and scored them. This report shows how each provider measures up and helps customer experience (CX) professionals select the right one for their needs.

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