Wave Report

The Forrester Wave™: Mobile Commerce And Engagement Platforms, Q1 2016

The 10 Providers That Matter Most And How They Stack Up

January 14th, 2016
Brendan Witcher, VP, Principal Analyst
Brendan Witcher VP, Principal Analyst
With contributors:
Fiona Swerdlow , Peter Sheldon , Julie Ask , Rebecca Katz , Diana Gold , Laura Glazer

Summary

Ubiquitous customer adoption of mobile for commerce continues to put new demands on mobile commerce solution providers. In Forrester's 41-criteria evaluation of mobile commerce solution providers, we identified the 10 most significant vendors: Branding Brand, GPShopper, Mad Mobile, Mobify, Moovweb, mShopper, No Need 4 Mirrors, Poq, Skava, and Usablenet. This report details our findings and where they stand in relation to each other. Reflecting two distinct mobile technologies, the findings are divided into two parts: mobile app and mobile Web.

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