Wave Report

The Forrester Wave™: Social Listening Platforms, Q4 2020

The 10 Providers That Matter Most And How They Stack Up

November 10th, 2020
Jessica Liu, Principal Analyst
Jessica Liu Principal Analyst
Sarah Dawson, null
Sarah Dawson
With contributors:
Emily Collins , Chandler Hennig , Christine Turley

Summary

In our 36-criterion evaluation of social listening platform providers, we identified the 10 most significant ones — Brandwatch, Digimind, Linkfluence, ListenFirst, Meltwater, NetBase Quid, Sprinklr, Synthesio, Talkwalker, and Zignal Labs — and researched, analyzed, and scored them. This report shows how each provider measures up and helps B2C marketers and business insights professionals select the right one for their needs.

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