Save or Share this Report

For Customer Experience Professionals

The India Customer Experience Index, 2018

How Brands Build Loyalty With The Quality Of Their Experience

November 26, 2018

Primary author headshot

Authors

Why Read This Report

How well do leading brands build loyalty with the quality of their customer experience (CX)? This year, we reveal the complete rankings of all 36 brands across six industries in the India Customer Experience Index (CX Index). We also unveil surprising data on trends in CX quality and the role that emotion plays in CX. Customer experience professionals can use this report to inform their ongoing improvement efforts.

Get Access

This document is not available for individual purchase. Log in or Become a client to get access to this document and more Forrester research, aligned to leadership roles across business and technology management.

Table of Contents

  • The First Signs Of CX Slowdown In India Are Appearing
  • Emotion Holds The Key To Achieving CX Leadership
  • How Forrester Can Help You
  • Supplemental Material
  • Related Research Documents

Recommended Research