Trends Report

Top Traits Of Digital Business Leaders

How Savvy Digital Business Leaders Balance Strategy, Governance, And Execution

March 16th, 2023
Oliwia Berdak, VP, Research Director
Oliwia Berdak VP, Research Director
With contributors:
David Hoffman , Martin Gill , William Dahlgren , Nicola Shorten , Sam Bartlett

Summary

Digital leaders are evolving. Yesterday’s e-commerce and digital channel leaders have grown into today’s digital business leaders, and their focus has changed with it. They wield increasing power and, like Spider-Man, carry the burden of increased responsibility. This report outlines how savvy digital business leaders balance strategy, governance, and execution activities to win, serve, and retain today’s empowered customers.

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