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For Customer Experience Professionals

The US Customer Experience Index, 2018

How Brands Build Loyalty With The Quality Of Their Experience

June 19, 2018

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Why Read This Report

How well do leading brands build loyalty with the quality of their customer experience (CX)? This year, we reveal the complete rankings of all 287 brands across 19 industries in the US Customer Experience Index (CX Index). We also unveil surprising trends in CX quality and the role that emotion plays in CX. Customer experience professionals can use this report to inform their ongoing improvement efforts.

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Table of Contents

  • Customer Experience Quality Languished In 2018
  • Torpor At The Top Means There Are No Real CX Leaders
  • Emotion Holds The Key To Achieving CX Differentiation
  • How Forrester Can Help
  • Supplemental Material
  • Related Research Documents

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