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For Customer Experience Professionals

The US Health Insurance Customer Experience Index, 2017

How US Health Insurance Brands Earn Loyalty With The Quality Of Their Experience

September 27, 2017

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Why Read This Report

How well do leading health insurance brands earn loyalty with the quality of their customer experience (CX)? This year, we reveal the complete rankings of 17 health insurance brands that were analyzed as part of the US CX Index. We also unveil surprising trends in CX quality and the role that emotion plays in CX. Customer experience professionals can use this report to inform their ongoing improvement efforts.

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Table of Contents

  • Forrester's Customer Experience Index Methodology
  • Kaiser Permanente Leads The Pack
  • Recommendations

  • Chart Your Course To CX Transformation
  • How Forrester Can Help
  • Supplemental Material
  • Related Research Documents

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