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For B2B Marketing Professionals

The VSB Market Under The Magnifying Glass

The Very Small Business Profile: Growing, Young, And Mobile

July 22, 2010

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Authors

  • By Tim Harmon
  • with Peter Burris,
  • Zachary Reiss-Davis,
  • Eric Hsieh

Why Read This Report

The very small business (VSB) market is growing in importance for an increasing number of tech vendors, in large part due to the fact that it is the fastest-growing company-size segment in terms of technology spending. Moreover, VSBs are broadening their technology portfolios beyond the traditional PC/operating system/office suite software stack in order to fuel their growth, attract and accommodate a tech-savvy labor pool, and enable a distributed workplace model.

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  • The Majority Of VSBs Are Planning For Growth In The Next Two Years
  • More Than 40% Of VSBs Have Multiple Or Virtual Locations
  • VSBs Include Many Younger Employees
  • VSB Hardware Spending Is Increasing
  • VSB Software Spending Continues To Rise