Trends Report

The Business Case For mPOS Is Associate Enablement

Mobile Point Of Service Is Marked By Rising Interest But Misunderstood ROI

April 23rd, 2015
Adam Silverman, null
Adam Silverman
With contributors:
George Lawrie , Zia Daniell Wigder , Rebecca Katz


Mobile point of service (mPOS) has seen a rapid increase in interest from eBusiness and retail leaders over the past few years; however, the return on investment (ROI) has been elusive. Deployment missteps such as simply emulating the exact functions of a fixed cash register on a smaller mobile device have caused many eBusiness leaders who are responsible for driving the in-store digital experience to question the value and original business case for deploying mPOS devices. This report will help eBusiness leaders and their store operations counterparts understand the value of mPOS beyond basic use cases such as line busting. It will also help them understand how mPOS will drive incremental demand and enable their associates to do more than just take orders in-aisle.

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