The Forrester Wave™: Customer Engagement Agencies, Q4 2012

How 13 Vendors Stack Up In An Emerging Market
November 19th, 2012
Suresh Vittal
Allison Smith
and Dave Frankland


In Forrester's 19-criteria evaluation of emerging customer engagement agencies (CEAs), we found that only OgilvyOne Worldwide has made a significant-enough shift in this segment of its business to be considered a Leader. Two clusters of Strong Performers,

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